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Podcast: zo zet je stappen naar betere recruitment marketing Het vinden, aantrekken en behouden van de juiste mensen is voor organisaties dé belangrijkste strategische pijler voor komende jaren. Ontdek hoe je een sterk...
FDA approves redosable gene therapy to treat DEB
FDA approves redosable gene therapy to treat DEB Krystal Biotech, Inc., a biotechnology company focused on developing and commercializing genetic medicines for patients with rare diseases, announced the US Food and Drug...
Locate Bio’s LDGraft receives US FDA breakthrough device designation
Locate Bio’s LDGraft receives US FDA breakthrough device designation Locate Bio, a UK-based innovative orthobiologics company with a proprietary, regenerative medicine pipeline, developing a range of exciting...
Postpartum Women Face High Burden of Medical Debt
Postpartum Women Face High Burden of Medical Debt Postpartum women experience higher levels of medical debt than other women, according to a study published online May 18 in the Journal of General Internal Medicine...
Five things for pharma marketers to know: Friday, May 19, 2023
Five things for pharma marketers to know: Eli Lilly said a mid-stage trial of a treatment for rheumatoid arthritis met its main goal for efficacy. The pharma giant published detailed results from a phase 2a trial of...
Low-Dose Copper IUD Effectively Prevents Pregnancy in Phase 3 Trial
Low-Dose Copper IUD Effectively Prevents Pregnancy in Phase 3 Trial Positive results were announced from a phase 3 trial evaluating a next-generation, low-dose copper intrauterine device (IUD) for the prevention of...
Meningococcal ABCWY Vaccine Candidate Looks Promising in Phase 3 Trial
Meningococcal ABCWY Vaccine Candidate Looks Promising in Phase 3 Trial GSK’s investigational 5-in-1 meningococcal (MenABCWY) vaccine was found to be noninferior when compared with Bexsero (meningococcal group B vaccine)...
[column] Marketeer wordt niet nog onmenselijker!
Marketeer wordt niet nog onmenselijker Ja, AI verbetert jouw marketing, maar het gaat ten koste van jouw merk. De zoveelste techtool gaat niet meehelpen om het geschonden vertrouwen in het merk te herstellen. De moves...
Healthline, Healio team to combat health misinformation
Healthline, Healio team to combat health misinformation Social Checkup, which will feature targeted content from Healthline and Healio, is an exclusive offering to Publicis Health Media clients. The COVID-19 public...
US FDA approves Abbott’s spinal cord stimulation systems to treat chronic back pain in people who have limited surgical options
US FDA approves Abbott’s spinal cord stimulation systems to treat chronic back pain Abbott announced that the US Food and Drug Administration (FDA) has approved its spinal cord stimulation (SCS) devices for the...
Kamerbrief over versterking van de eerste lijn
Kamerbrief over versterking van de eerste lijn Minister Kuipers (VWS) en minister Helder (Langdurige Zorg en Sport) sturen de Tweede Kamer een brief over versterking van de eerste lijn Het is noodzakelijk dat er in 2030...
Therapeutic Protein Combo Fast Tracked for CDI Treatment, Prevention
Therapeutic Protein Combo Fast Tracked for CDI Treatment The Food and Drug Administration (FDA) has granted Fast Track designation to LMN-201 for the treatment and prevention of Clostridioides difficile infection (CDI)...
Must-Have Checklist To Creating Valuable Content
Must-Have Checklist To Creating Valuable Content A great content strategy takes the guesswork out of execution so creative content can flourish. But you need to get the details right. This five-step checklist for...
3 Ways To Know If Brand Awareness Gets Your Marketing on Base [Rose-Colored Glasses]
3 Ways To Know If Brand Awareness Gets Your Marketing on Base How should you measure the value of brand awareness? I’m asked that frequently by B2B marketers, but they aren’t really asking how to measure it. That...
Why brands are seeking more nuanced, humanized audience segmentation for campaign success
Why brands are seeking more nuanced, humanized audience segmentation for campaign success Laura Goldstone, senior director, communications and branding strategy, AdDaptive Intelligence Despite the hard work brands put...
FDA Panel Votes on Gene Transfer Therapy for Duchenne Muscular Dystrophy
FDA Panel Votes on Gene Transfer Therapy for Duchenne Muscular Dystrophy The Food and Drug Administration’s (FDA) Cellular, Tissue and Gene Therapies Advisory Committee voted 8 to 6 in support of accelerated approval of...
De 3 W’s voor infographics: Waarom, welke en waar?
Infographics: Het visuele wondermiddel voor luie breinen! Wist je dat 90% van de informatie die naar je hersenen wordt gestuurd visueel is? Een infographic is daarom een krachtige tool om de aandacht van je publiek te...
Indonesian FDA clears Novarad’s VisAR for intraoperative use in stereotactic spinal surgery
Indonesian FDA clears Novarad’s VisAR for intraoperative use in stereotactic spinal surgery Novarad’s VisAR, a surgical navigation system that uses augmented reality, has received clearance from...
