![Hoe eenvoudige semantiek onze AI-citaties met 642% verhoogde [Nieuwe resultaten]](https://www.pharmamarketeer.nl/wp-content/uploads/2026/01/719-370x300.jpg)
Five things for pharma marketers to know: The Food and Drug Administration lifted the clinical hold on a Phase 1 study for PepGen’s DM1 drug candidate. Karuna Therapeutics indicated it will more than double its...
Why Investors Trust Marketing, But Not Marketers [New Study]
Why Investors Trust Marketing, But Not Marketers A new study of financial analysts makes a revelation that will surprise marketers. They get your importance, but only if you achieve this. Learn what they have to say and...
[Emerce TV] ‘Marketing automation onstuimig door generatieve AI’
Marketing automation onstuimig door generatieve AI De markt voor marketing automation, gebruikt voor klantcontact, wordt overspoeld door duizenden nieuwe kleine en grote AI-tools. Dit brengt grote verandering met zich...
Five things for pharma marketers to know: Wednesday, October 11, 2023
Five things for pharma marketers to know: The Food and Drug Administration has warned two online merchants to stop selling unapproved versions of popular weight-loss drugs. California Governor Gavin Newsom vetoed a bill...
How Outsourcing Content Production Can Save Your Marketing Budget
How Outsourcing Content Production Can Save Your Marketing Budget History will remember the 2010s for its significant trends – those that remain popular (the rise of the Marvel and DC universes, hipster fashion, social...
KNMG start samenwerking met Nationale Zorgreserve
KNMG start samenwerking met Nationale Zorgreserve Onlangs is de KNMG een samenwerking aangegaan met de Nationale Zorgreserve, een landelijk netwerk van zorgreservisten, bestaande uit (voormalige) zorgprofessionals die...
[branded content] De Toekomst van SEO: Het Belang van Relevantie in Tekstoptimalisatie
De Toekomst van SEO: Het Belang van Relevantie in Tekstoptimalisatie Ontdek de sleutel tot succesvol conversiegericht schrijven: de balans tussen verleidelijke teksten en SEO. Leer hoe je de lezer overtuigt en activeert...
Buyers Want To Trust Content. But Do They Value Yours? [New Research]
Buyers Want To Trust Content. But Do They Value Yours? B2B tech buyers want trustworthy content. They also need to find value in that content. Many find that combination illusive, according to a new research report from...
5 things to get right at HLTH 2023
5 things to get right at HLTH 2023 Health leaders across tech startups, social media, hospitals and policy are gathering in Las Vegas to kick off HLTH 2023. HLTH is kicking off for its sixth year this weekend in Las...
3 Questions To Help You Evolve Your Content and Marketing [CMWorld Recap]
3 Questions To Help You Evolve Your Content and Marketing The big Content Marketing World takeaway: You don’t need radical change to evolve your content marketing program (even in the age of AI). But you do need to make...
Five things for pharma marketers to know: Thursday, October 5, 2023
Five things for pharma marketers to know: More than 75,000 Kaiser Permanente workers walked off the job, marking what is being called the largest healthcare strike in U.S. history. Novartis completed the spinoff of its...
Five things for pharma marketers to know: Tuesday, October 3, 2023
Five things for pharma marketers to know: The Supreme Court declined to hear a lawsuit by CareDx over organ-rejection tests made by Natera and Eurofins Viracor, turning down another request to revisit the contentious...
[column] De marketing van gezondheidszorg staat voor grote veranderingen
De marketing van gezondheidszorg staat voor grote veranderingen De gezondheidsmarkt is een gigantische markt met een omzet van jaarlijks ruim 106 miljard euro. Het is inderdaad een markt van veel vragers (miljoenen...
US FDA launches pilot programme to help further accelerate development of rare disease therapies
FDA launches pilot programme to help further accelerate development of rare disease therapies The US Food and Drug Administration (FDA) is taking steps to help further accelerate the development of novel drug and...
Third of Medicaid Patients With Opioid Use Disorder Don’t Get Treatment
Third of Medicaid Patients With Opioid Use Disorder Don’t Get Treatment Medications that cut cravings have been shown to help with opioid use disorder, yet nearly a third of Medicaid recipients dealing with opioid...
Health literacy and the rise of the TikTok patient influencer
Health literacy and the rise of the TikTok patient influencer Patient influencer Ellen Rudolph discusses the need for popular social media creators to work to improve health literacy among fans and followers. From mouth...
FDA Approves Biogen’s TOFIDENCE
FDA Approves Biogen’s TOFIDENCE Biogen has announced that the US Food and Drug Administration (FDA) has approved Tofidence (tocilizumab-bavi) as an intravenous formulation, a biosimilar monoclonal antibody...
De 6 grootste socialmedia-trends voor 2024
De 6 grootste socialmedia-trends voor 2024 Short form video’s, social commerce en de rol van content creators… Het zijn drie van de zes socialmedia-trends die aan bod komen in 2024. Maar ook de belangrijke rol voor AI...
