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marketing

Audiences Don’t Care If AI Created Your Brand’s Content

Audiences Don’t Care If AI Created Your Brand’s Content Who cares who created the content? For most, authorship doesn’t matter. Yet, given the voluminous conversations around generative content AI, you would think it...

Content Marketing Institute

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onderzoek

New research project to combat obesity, type 2 diabetes receives NIH funding

A research project headed by a faculty member from the Ohio University Heritage College of Osteopathic Medicine, which will explore whether administering a protein that’s produced in the body can help prevent...

News-Medical.Net

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wet- en regelgeving

Sanofi’s pediatric hexavalent vaccine approved by U.S. FDA

The U.S. Food and Drug Administration approved Sanofi’s new pediatric vaccine immunizing children against six diseases, the French pharmaceutical lab said on Wednesday.

Reuters Health

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farma-industrie marketing

U.S. health care industry spends $30 billion a year on marketing

(Reuters Health) – Spending on health care advertising in the U.S. has almost doubled over the past two decades as companies compete for their share of the world’s biggest health care market, a U.S. study...

Reuters Health

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marketing

Meet jij wel het échte engagement op je content?

Wanneer ben jij tevreden met je content? Het lijkt heel mooi als een artikel veel views haalt en dus veel mensen bereikt. Maar is dat ook je doel met je content? Content Marketing Institute (CMI) laat drie fouten zien...

Frankwatching.nl

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technologie

Emerce Health: spraakherkenning, kunstmatige intelligentie en digitale geestelijke gezondheidszorg

Hoe kan digitale geestelijke gezondheidszorg nou persoonlijk zijn? Met DiSofa is daar een overtuigend antwoord op gevonden. Door een compleet nieuwe ggz-organisatie te bouwen die 100 procent online werkt aan...

Emerce

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farma-industrie

Sensyne Health and Bayer sign collaboration agreement to accelerate cardiovascular drug development

Sensyne Health plc, the British clinical AI technology company, today announces that it has signed an initial two-year collaboration agreement with Bayer to accelerate the clinical development of new treatments for...

News-Medical.Net

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marketing

Hoe je sappige content over een saai onderwerp schrijft [13 tips]

Ik schrijf regelmatig over saaie onderwerpen. Van het nieuwe pensioenstelsel tot het eigenrisicodragerschap voor de WGA (say what?). Of ik mijn opdrachtgevers hiermee beledig? Ik denk het niet. Zij weten ook wel dat die...

Frankwatching.nl

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technologie

Health minister invites Japanese pharma cos to collaborate with Indian firms for research and innovation

Health minister invites Japanese pharma cos to collaborate with Indian firms for research and innovation Union minister of health and family welfare, Dr Mansukh Mandaviya has invited Japanese companies to collaborate...

Pharma Biz

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wet- en regelgeving

Lilly gets EMA nod for Verzenio in breast cancer

Verzenio (abemaciclib) has been cleared by the EMA to treat women with hormone receptor-positive (HR+), epidermal growth factor receptor 2 negative (HER2-) locally advanced or metastatic breast cancer, as a first-line...

PMLiVE

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Latest articles

Audiences Don’t Care If AI Created Your Brand’s Content

New research project to combat obesity, type 2 diabetes receives NIH funding

Sanofi’s pediatric hexavalent vaccine approved by U.S. FDA

U.S. health care industry spends $30 billion a year on marketing

Meet jij wel het échte engagement op je content?

Emerce Health: spraakherkenning, kunstmatige intelligentie en digitale geestelijke gezondheidszorg

Sensyne Health and Bayer sign collaboration agreement to accelerate cardiovascular drug development

Hoe je sappige content over een saai onderwerp schrijft [13 tips]

Health minister invites Japanese pharma cos to collaborate with Indian firms for research and innovation

Lilly gets EMA nod for Verzenio in breast cancer

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