Pharmamarketeer
Retargeting op LinkedIn

How To Create a LinkedIn Employee Advocacy Program To Drive Results

People buy from people, not companies. That’s why your brand’s employee advocacy on LinkedIn can be a powerful and effective form of marketing.

The benefits are many for your brand as well as individual employees. Their LinkedIn advocacy can:

  • Help build their personal brands.
  • Drive traffic to your company’s LinkedIn page and website.
  • Establish them as subject matter experts.
  • Lead to invitations for guest appearances on podcasts, LinkedIn Live streams, and other events.
  • Capture customers at the top of the funnel.
  • Drive deals down the pipeline.
  • Win and close deals.
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