Russian researchers from HSE University and Open University for the Humanities and Economics have demonstrated that artificial intelligence is able to infer people’s personality from ‘selfie’...
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8 Things to Help Your Content Marketing Survive the Pandemic
Joe Pulizzi shares how he founded the Content Marketing Institute in another unprecedented time. He then reveals eight things content marketers should be doing during this crisis. Continue reading → The post 8 Things to...
Deze marketing-eindbaas is écht digital savvy
Ralf Strauss is niet alleen voorzitter van de Duitse marketingvereniging, maar tegenwoordig ook van de Europese ‘moeder aller marketingclubs’, de EMC. Met recht een eindbaas marketing dus...
6 Lessons in Loyalty Building From Health Care Content [Examples]
Scrapping posts about spring break safety and healthy on-the-go breakfasts, health care marketers now focus on COVID-19 content. They are centered on relationship-building. Look at six ways they’re doing it that we all...
Why this crisis compels marketers to adopt an ‘exponential’ mindset
COVID-19 has significantly sped up the rate of change. On January 21, the first U.S. case of coronavirus was detected. Today, not even four months later, we have seen over 1.3 million cases. Those of us counting in the...
Online reclamemarkt nu op het dieptepunt, plusje in Q4
Het tweede kwartaal is het absolute dieptepunt voor de online reclamemarkt en het kan nog drie jaar duren voordat de niveaus van 2019 weer worden gehaald. Marktplaatsen als bol.com en Amazon ontduiken de neerwaartse...
