Philips en FD Mediagroep sluiten partnership over gezondheidszorg Welke oplossingen zijn er voor de uitdagingen in de gezondheidszorg? Die vraag staat centraal in een nieuwe samenwerking tussen Philips...
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Though cookie alternatives are out there, agencies have their issues with them all
Agencies have their issues with cookie alternatives As agencies get more serious about finding the right third-party cookie alternatives, they are running into challenges, both old and new. Some of these include changes...
Publicis Health reaches $350M settlement over role in the opioid crisis
Publicis Health reaches $350M settlement over role in the opioid crisis Publicis Health agreed to pay $350 million Thursday afternoon as part of a multistate settlement regarding its role in the prescription opioid...
Five things for pharma marketers to know for Friday morning
Five things for pharma marketers to know for Friday Defense Secretary Lloyd Austin apologized after failing to notify the chain of command when he was secretly admitted to a hospital in December. The bipartisan federal...
[column] MarketingAffairs 10: Vlijmscherpe marketeers
MarketingAffairs 10: Vlijmscherpe marketeers Marketeers zijn vrij uitgesproken in hun verwachtingen van partners of leveranciers. Zeker als het op strategische of conceptuele vraagstukken aankomt. Een scherpe analyse...
The FTC is attacking drugmakers’ ‘patent thickets’
The FTC is attacking drugmakers’ patent thickets The Federal Trade Commission has challenged the validity of over 100 drug product patents, focusing on devices used to deliver medicines, like inhalers and autoinjectors...
